CX or customer experience is important for all organisations today. Improving the experience of our customers comes from knowing what they value. Then designing the optimal process and then measuring performance so we can learn how to improve, The Brisbane Customer Experience and Design Thinking Group is a Meetup group with more than 1,000 members. […]
READ MOREPersonal Selling and Leading Sales Teams – August 2017
The principles behind personal selling and leading sales teams today has changed dramatically is recent years. Most of the “sales wisdom” used today is derived from the last century. Customer have completely changed. Our practice of personal selling and how we lead sales teams need a serious upgrade. The Griffith University Business School teamed up […]
READ MORELGPro September 2017
Mark Hocknell is often asked to be a speaker at various events and conference. At the LGPro Conference Mark was asked to speak on the topic of making performance measures more meaningful in the customer context. Mark delivered a keynote presentation and participated in the Q&A session. Local Government Professionals group invited me to speak […]
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